Swirly’s Ice Cream & Waffles
Food trailer Swirly’s Ice Cream & Waffles began serving cool treats July 15 in Springfield. The mobile ice cream business plans to regularly be parked at 3867 S. Campbell Ave. in the Parkcrest Center, said Jack Powderly, who co-owns Swirly’s with wife Kenzie. Powderly said startup costs were $40,000, which included $30,000 for the trailer. The Ozark couple is subleasing space for the next year in the shopping center from Brad Peterson of BJP Properties LLC. Powderly declined to disclose the rate. The ice cream machine used by Swirly’s mixes dozens of ingredients into a chocolate or vanilla base to craft its frozen concoctions. Additionally, the eatery sells bubble waffles that can serve as a cone substitute or as a standalone item, Powderly said. Prices range $3-$9. Powderly said he worked the past two years as a nurse, most recently for Mercy Springfield Communities. While his wife will help at Swirly’s, she primarily works at Revive Beauty Co. LLC in Ozark, a hair salon she opened in January, Powderly said.
Visionary Wealth Advisors
St. Louis-based Visionary Wealth Advisors LLC opened its first Springfield office March 1 at 1531 E. Bradford Parkway, Ste. 200. Matthew Fairbairn, senior wealth management adviser, leads the two-employee office. He declined to disclose startup costs, which included purchase of the office in Bradford Place. The firm’s services include retirement and estate planning, investment management, and insurance assessment. Fairbairn said Visionary Wealth Advisors also provides investment advice for company-sponsored 401(k) plans. The firm’s local staff has over 15 years of financial planning experience, tailored to high-net-worth families, he said, noting Visionary Wealth Advisors has over $2 billion in assets under management. Springfield is the firm’s eighth office in its portfolio, with an additional Missouri location in Jackson, as well as out-of-state offices in Kansas, Florida and Illinois.
Fuel Fresh American Grill
A new restaurant is serving visitors at The Tracks Family Fun Parks in Branson with the March 15 opening of Fuel Fresh American Grill. Julie Wilson, vice president of sales and marketing for Five Star Parks and Attractions, said the company owns both Fuel and The Tracks Family Fun Parks, which offers go-karts and other rides, laser tag, miniature golf and an arcade. She said the eatery, located at 3405 W. Highway 76, replaced Pizza World. Wilson declined to disclose startup costs. The 4,700-square-foot restaurant has seating capacity for 200 people, she said, noting it has a double-decker patio to accommodate outdoor dining. General Manager Matthew Stoll leads a staff of 20 at Fuel, which features a menu of burgers, sandwiches, salads and smoked chicken wings. Prices range $8-$15. In Branson, Five Star also owns and operates Adventure Ziplines of Branson and Xtreme Racing Center of Branson, as well as attractions in six other states, according to its website.
417 Cocktails LLC moved; 7 Brew Coffee added its first shop in Lebanon; and Branson outlet store for Baltimore, Maryland-based sports apparel retailer Under Armour relocated.