A newly opened family-run dessert shop is looking to tempt the sweet tooth of visitors and residents along Commercial Street.
The new eatery, Beyond Bliss LLC, dba Beyond Bliss Desserts and More, opened Feb. 18 at 303 E. Commercial St. Elizabeth Chainey owns the shop, but husband Jody said he’s also very involved in the day-to-day operations. He said it’s the family’s first foray into the restaurant industry, noting he’s owned construction company The Chainey Group LLC since 2008.
“It’s a family affair-type thing,” he said of Beyond Bliss, adding son Lucas Chainey is store manager.
Jody Chainey estimated startup costs were around $30,000, declining to disclose lease terms with building owner Kelsey Baker.
Chainey said he was working on a renovation project for Baker at 301 E. Commercial St. last year that would become Bees Knees Roller Skate Shop. It was then he learned of the availability of the 2,800-square-foot space next door formerly occupied by retail shop A Wench in the Gear LLC, which shuttered last summer.
“Working on the space next door for Kelsey, I noticed a remodel had been done but wasn’t being utilized,” he said. “Elizabeth and I had been looking at another revenue stream to help us with our retirement. It was apparent there was an opportunity.”
Beyond Bliss has dessert options such as cakes – sold whole or by the slice – as well as cookies, miniature Bundt cakes and cinnamon rolls. Cake flavors include lemon berry and chocolate chip banana. Chainey said a pair of frozen yogurt machines are on order with plans to serve low-fat and vegan flavors in the coming weeks.
However, those not looking for desserts also have choices, as the shop’s menu offers sandwiches, salads and smoothies. Prices generally range $2 for a cookie to $9.45 for a sandwich combo meal.
Chainey said the early reception from Commercial Street, both from neighboring businesses and nearby loft apartment tenants, has exceeded his expectations.
“They have welcomed us with open arms,” he said.
The Forward SGF comprehensive plan was born from the input of residents, and one message that came through loud and clear was their desire for connection.