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Building Your Base Through Social Media

Michelle Romero, owner of PKD Venue, says because of her busy schedule, using social media has helped her marketing efforts. Incorporating your journey, including struggles as well as victories, can …

Jennifer Leonard and Curtis Marshall, co-founders of Tie and Timber Beer Company, say pivoting to curbside service and opening their beer garden allowed them to serve customers while maintaining …

Choosing to remodel or renovate existing space as opposed to building a new structure is a difficult decision for a business owner when evaluating space needs, functionality and cost concerns. …

Abe McGull, attorney at law, says his military experience enriched his spirit by exposing him to different cultures. He says learning about culture helps you realize people are more similar than …

Many professionals find time and money to be a barrier to advancing their career with a graduate degree, and finding the right fit is a challenge as well. With this in mind, Drury University created …

Andy Drennen, president of the Springfield Sister Cities Association, says the pandemic made hosting their biggest fundraisers a real challenge. He says the virtual events went well, but they’re …

Amby Lewis, founder/CEO of A Girl Like Me Network, says volunteers are critical to nonprofits. Lewis and AGLM treasurer Kelly Routh are recruiting members to staff events, organize committees and …

Rusty Worley, executive director of the Downtown Springfield Association, says they have several partners that help connect entrepreneurs and small businesses to helpful resources. Worley says it’s …

If you’ve had problems with video conferencing, there are plenty of other apps you can try. Technology business consultant Mackenzie Scherer recommends using Messenger Rooms or Webex, depending on …

John, Jason and Jeremy Chapman, owners of The Acoustic Shoppe, say their new space has helped them to create unboxing and demo videos of new products. They say the quality of content gives customers …

Chelsey Bode, president of Pearson-Kelly Technology says she and her father had honest discussions and brought in business coaches to talk about succession planning for their business. She says …

Independent consultants Mary Overbey, Damion Trout and Lucas Walker say with the fluidity of many economic factors, now is the time to evaluate and make strategic plans. Make big decisions when …

Cristian Rath, consultant with Abacus CPAs, LLC, says building a network is important. It isn’t about sales, but growing relationships in order to help clients. Rath is one of Springfield Business …

Are you guarding against employee theft? Abe McGull, assistant U.S. Attorney, says you should be wary of enthusiastic employees who want to spend extra time at work. Incorporate checks and balances. …

Chelsey Bode, president of Pearson-Kelly Technology says the dynamic of managing a generational business with her father is interesting. She says the difference in experience and viewpoints are …

The pandemic has caused many musicians to move their performances online. Eddie Gumucio, organizer and founder of the Queen City Shout Music festival has been researching how performers can make the …

Technology business consultant Mackenzie Scherer says it’s more important than ever to use services like Google My Business. You can post COVID related news and geotagged photos which help …

You’ve started your business, now what? Kyle Short, director of business services at BluCurrent Credit Union walks you through the first six steps to open your business account. Short provides a …

K. Patrick Douglas, attorney and partner with Douglas, Haun & Heidemann PC, is a board member at Citizens Memorial Hospital. He says recruiting talent who want to live in a smaller municipality helps …

Technology business consultant Mackenzie Scherer says e-publishing and posting on social media can help establish your expertise. When people see the depth of your knowledge, they will accept you as …

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