YOUR BUSINESS AUTHORITY
Springfield, MO
General Mills unveiled a change to its Lucky Charms cereal brand to keep its sales moving forward.
The company earlier this month announced it was ditching the hourglass marshmallow. Customers were asked on social media to vote for the next one, and they chose a white and purple magical unicorn.
The move marks the first new marshmallow added to Lucky Charms in over a decade.
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i am so pleased that lucky charrms will be here for the future. a purple unicorn will keep the magic alive!